Case Studies / Insurance
A Broker Community Platform Built for Shared Ownership
Novatore helped Abimar Brokers, a UK-based international insurance brokerage, launch a web platform that invites independent brokers and small teams to partner, specialize and grow inside one brokerage.
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Regions served (UK, Europe, USA, Africa)
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Unified broker community platform
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Online access for brokers and clients
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Mobile-responsive experience
Executive Summary
Abimar Brokers set out to build something different in the insurance market: a brokerage where entrepreneurial brokers and small teams can join through partnership and ownership, including shareholdings in the brokerage itself. Novatore designed and developed a web platform that explains this model clearly, showcases Abimar's specialty lines and gives brokers and clients a simple way to start a conversation.
The Challenge
A New Brokerage Model That Needed Explaining.
Abimar partnership and ownership model is unusual in insurance, and its specialty lines span marine, reinsurance and crisis cover across several regions.
A complex model to communicate
Independent brokers needed to understand how partnership, ownership and shareholdings work before they would consider joining.
Specialty lines across many markets
Marine, reinsurance, specialty and crisis management products for the UK, Europe, USA and Africa had to be presented clearly to very different audiences.
No single place to engage
Brokers, clients and partners had no central platform to learn about Abimar and get in touch.
Our Solution
One Clear Platform for Brokers, Clients and Partners.
We designed and developed a WordPress platform that tells Abimar's story, explains its partnership model and makes every specialty line easy to find.
Outcome
A Stronger Platform for an International Brokerage.
The platform gives Abimar a professional home online that matches its ambition to become the home for entrepreneurial brokers in the international insurance market.
Clear Value Proposition
Brokers can now understand Abimar's partnership and ownership model in minutes.
Better Product Visibility
Specialty lines are organized so clients and partners find the right cover faster.
Easier Engagement
Brokers and clients have one clear path to get in touch with the team.
Independent Updates
Abimar team manages content on its own, keeping the platform current.
Built to Grow
The platform can add new regions, partners and product lines as the brokerage expands.
Tools & Tech Stack
Technologies We Build With
Results
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