Building Qatar's First Price Comparison Platform - Souq of Qatar

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6

Team Members

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1000+ hrs

Project Duration

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Industry

Real Estate, Proptech

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By facilitating informed purchasing decisions, Souq of Qatar plays a crucial role in driving the adoption of e-commerce in the region, contributing to the overall growth of the digital economy.

Background

Souq of Qatar is an e-commerce platform designed to serve as Qatar's first price comparison website. The client aimed to create a digital marketplace where users could compare products across various categories, ensuring they make well-informed purchasing decisions. The platform was intended to cater to the needs of both buyers and sellers in Qatar’s growing market.

Challenges

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  • Fragmented Marketplace:

    The client needed a solution to bring together multiple retailers under one platform, providing users with easy access to product comparisons.

  • Lack of Transparency:

    There was a need for clear and accurate information to help consumers make informed choices, something that was lacking in the market.

  • Scalability Issues

    The client required a platform that could handle high traffic volumes, especially during peak shopping seasons.

Tech Stacks

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Solutions

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Centralized Marketplace:

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We developed a centralized platform where multiple retailers can list their products, allowing users to easily compare prices and features across different sellers.

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User-Centric Design:

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The platform was designed with a focus on usability, ensuring that consumers can effortlessly navigate through product categories and make comparisons.

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Scalable Infrastructure:

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By utilizing AWS cloud services, we ensured that the platform could efficiently manage high traffic, providing a reliable and smooth shopping experience even during peak times.

Outcomes

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  • Increased User Engagement:

    The platform has seen a significant rise in user engagement due to its easy-to-use interface and comprehensive product listings.

  • Higher Conversion Rates:

    Retailers on the platform have reported higher conversion rates as a result of better visibility and product comparison features.

  • Expanded Market Reach:

    The client successfully extended their market reach, attracting both local and international retailers to the platform.

  • Improved Consumer Trust:

    With transparent pricing and detailed product information, consumer trust in the platform has significantly increased.

Let’s reach new heights!

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