Case Studies / Retail & E-Commerce

A Luxury Wallpaper Store Built to Stay Fast and Online

Novatore helped Milton & King, a US luxury wallpaper and fabric brand, build an e-commerce store that stays fast and reliable as its catalog and traffic grow.

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Storefront uptime

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SKUs supported

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Market served

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Store for wallpaper and fabric

Executive Summary

Milton & King creates and sells luxurious, modern wallpaper and fabric. Its designs are visual and detailed, so the online store has to load beautiful product images quickly and stay online as collections grow. Novatore designed and developed a WordPress and MySQL e-commerce store and rebuilt its hosting for reliability at scale.

IndustryRetail & E-Commerce
Project TypeE-Commerce Store
ServiceWeb Application Development
PlatformWeb ( WordPress )

The Challenge

A Growing Catalog Needed a Reliable Store.

A large, image-heavy catalog of designer products puts real pressure on an online store.

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Large, visual catalog

Hundreds of wallpaper and fabric designs needed high-quality images and details.

Specialty lines across many markets

Growth in traffic

The store had to stay fast and available as more shoppers arrived.

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Reliability concerns

Downtime directly meant lost sales for a premium brand.

Our Solution

A Fast, Reliable WordPress Store.

We built the store on WordPress and MySQL and rebuilt its hosting for reliability and scale.

  1. 01

    1. Premium Product Pages

    Pages that show each design clearly, with the details shoppers need to choose.

  2. 02

    2. Scalable Catalog

    A catalog structure that supports more than 1,000 SKUs.

  3. 03

    3. Reliable Hosting

    Infrastructure rebuilt to keep the store fast and online as traffic grows.

  4. 04

    4. Easy Content Management

    A WordPress back end the team can use to add new collections.

Outcome

A Store That's Always Open.

Milton & King now has a dependable online store that matches the quality of its products.

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High Uptime

99.9% storefront uptime.

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Room for Every Design

More than 1,000 SKUs supported in one catalog.

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Better Shopping Experience

Shoppers browse detailed designs without slow pages.

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Easy Updates

The team adds new collections without developer help.

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Built to Scale

The store handles more products and visitors as the brand grows.

Tools & Tech Stack

Technologies We Build With

Python
MongoDB
React
Node.js
AWS
Docker
PostgreSQL
Firebase

Results

Proven Builds, Not Just Prototypes

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CONTACT US

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