Case Studies / Retail & E-Commerce

One Online Store for Every Home Appliance

Novatore helped DWP Group build the official online store for Gree and EcoStar appliances in Pakistan, serving homes, businesses and retailers from one platform.

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Product families in one store

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Customer types: homes, businesses, industry

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Disruption to live sales during migration

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Platform for shopping, support and retailers

Executive Summary

DWP Group, part of the Dawlance family, sells Gree and EcoStar air conditioners, home appliances, electronics and power products across Pakistan. Customers needed one place to browse, buy and get support, and retailers needed their own access. Novatore designed and developed DWP Home, a modern storefront built with Angular, PHP and Laravel, and migrated it without interrupting live sales.

IndustryRetail & E-Commerce
Project TypeE-Commerce Storefront
ServiceWeb Application Development
PlatformWeb

The Challenge

A Large Catalog With Many Kinds of Customers.

DWP sells everything from split ACs to LED TVs to homes, offices and industrial buyers.

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A wide, technical catalog

Cooling, home appliances, electronics and power products each have detailed specs and models.

Specialty lines across many markets

Different customer needs

Residential, light commercial and industrial buyers look for very different products.

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Support spread across channels

Complaints, warranty claims and service history were hard for customers to manage online.

Our Solution

A Modern Storefront With Built-In Support.

We built and modernized the store on Angular, PHP and Laravel, with shopping and customer care in one place.

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    1. Organized Product Catalog

    Clear categories for cooling, home appliances, electronics and power, with full product details.

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    2. Shopping Tools

    Cart, wishlist and a store locator to help customers buy online or visit a store.

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    3. Customer Care Portal

    Online complaints, service history, warranty claims and returns in one place.

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    4. Retailer Login

    A separate login so retail partners can access their business accounts.

Outcome

A Better Way to Buy Appliances Online.

DWP Home gives customers and retailers one trusted place to shop and get support.

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Smooth Migration

The storefront was modernized in phases with no disruption to live sales.

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Easier Shopping

Customers find the right appliance quickly across a large catalog.

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Self-Service Support

Complaints, warranty and service requests can be handled online.

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Retailer Access

Retail partners manage their accounts through their own login.

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Ready to Grow

The platform supports new products, brands and categories easily.

Tools & Tech Stack

Technologies We Build With

Python
MongoDB
React
Node.js
AWS
Docker
PostgreSQL
Firebase

Results

Proven Builds, Not Just Prototypes

Real projects, real outcomes, from AI-powered platforms to products used every day.

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System Efficiency

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Solution: We built an IoT-enabled remote monitoring platform that streams vital signs to care teams around the clock.

Result: Reduced hospital readmissions by 40% with continuous 24/7 vital tracking.

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